Tuesday, February 03, 2004
The article further discusses how economists and neuroscientists are working together to get a better picture of (on the economists' side) how people make decisions and (the neuroscientists) how the brain controls things. Ventral midbrain dopamine seems to be involved. No big surprise there.....it's crucial to reward-based activities.
Further discussion of humans being hard-wired for cooperation, and thus not acting purely rationally in economists' terms.
Best quote: "This is starting to give economists a way to loop back into experimentsÂ—they realized they've got to crack the head open."